Milestone Achievement

Reliable Apple analyst Neil Cybart has shared a report indicating that the global user base of the Apple Watch has surpassed 100 million individuals. This milestone reflects the substantial growth and adoption of the wearable device, achieved in less than six years since its inception.

Rapid Growth Trajectory

Key insights from the analyst’s report highlight that in 2020 alone, approximately 30 million new users joined the Apple Watch ecosystem. This figure notably exceeds the cumulative user additions observed in the preceding years from 2015 to 2017.

Impressive Installed Base

With over 100 million users, the Apple Watch now ranks as Apple’s fourth-largest product installed base, following the iPhone, iPad, and Mac. Projections suggest that based on current sales trends, the installed base of Apple Watch is poised to surpass that of the Mac in 2022. While surpassing the iPad installed base may take more time, it remains a significant milestone on the horizon.

Stronghold in the US Market

The United States has long served as a stronghold for Apple Watch adoption, with significantly higher penetration rates compared to global averages. As of the end of 2020, an estimated 35 percent of iPhone users in the US were utilizing an Apple Watch, underscoring its popularity and appeal among American consumers.

Factors Driving Adoption

The analysis attributes the widespread adoption of the Apple Watch to its innovative design, offering a “cool factor” as a distinct product category. Furthermore, the device’s unique features, such as activity tracking and vital sign monitoring, have resonated strongly with consumers, contributing to its popularity.

Market Leadership

According to a recent report by Statista, Apple Watch commands a commanding 55 percent share of the global wearables market. In comparison, Samsung holds a 13.9 percent share, while Garmin accounts for 8 percent, establishing Apple’s dominant position in the wearable technology landscape.